Have you noticed the recent change in Google search results? The shift is subtle and some people might not even be seeing it yet. Instead of changing the algorithm, they have changed how the search results look. How have they changed? The two major … [Read more...]
Why Gifographics for SEO?
Information graphics or infographics have been used to visualize complex data and make difficult subjects more digestible, since the dawn of visual communication. Their popularity skyrocketed in recent years with the rise of social media. People love … [Read more...]
2016 SEO Predictions & Trends to Refine Your Strategies
Last year was packed with SEO changes and algorithm updates, and it appears 2016 is likely to follow that pattern. However, SEO industry observers tend to agree SEO is in an evolutionary cycle rather than a revolutionary one for the coming year. That … [Read more...]
My Top 10 SEO Tools of 2015
This an up-to-date list of some of the best SEO tools available in 2015. It covers everything from web traffic and content analytics to keyword planning and speed optimization. Mastering these 10 tools is all you need to put your website in the front … [Read more...]
Why Google Changed Its Name to Alphabet
Google made a startling re-branding announcement in the first week of August this year by creating a parent entity called the Alphabet. The move appeared like a plot from the HBO comedy hit series “Silicon Valley”, but Google’s co-founders are dead … [Read more...]
Google Announces Home Service Ads
A new kind of advertising seems to be on the way from Google: ads specially designed for home services like plumbers, locksmiths, and house cleaners. This new feature is more than just a new ad that will show up in Google search results; it includes … [Read more...]
Google Algorithm Updates Timeline Infographic: 2015-2014 Edition
The world’s leading search engine often updates and improves its search algorithm. Here is a timeline of the most recent and notable ones date: July 2015 - Panda 4.2 Google announces Panda 4.2 data refresh targeting "low-quality" or "thin" … [Read more...]
Google Panda 4.2 Algorithm Update Has Arrived
It's official. Earlier today, the good people over at Search Engine Land (Barry Schwartz in particular) announced that Google Panda 4.2 has begun to roll out. The SEO Community, those on Reddit, the forums etc. have all been providing the latest … [Read more...]
10 Convincing Local SEO Statistics & Stats
If you’re not investing in Local SEO, you’re not making the most of your search engine optimization budget. If you’re a local business or a national business with many different locations, local SEO is the best way to reach people that are … [Read more...]
MOZ SEO Cheat Sheet: 2015 Edition
Search Engine Optimization isn't rocket science, but the practice itself is dynamic and will change from time to time. That's why true SEO professionals must always stay up-to-date on search engine best practices. At the end of the day, if the SEO … [Read more...]